Driving Emotion Beyond Mobilit

Driving Emotion
At Hankook Tire, our aim is to provide a more safe, pleasant, and comfortable driving experience from the moment the driver starts the engine. Embracing the trill and excitement of being behind the wheel is the Driving Emotion we aspire to deliver to our customers.
Driving with Confidence
Tires and the safety of driving go hand-in-hand and drivers need to feel comfortable while driving. In bad weather or under harsh road conditi***, our technologically advanced tires always meet the needs of our customers while enhancing confidence so both the driver and passengers are assured a safe and enjoyable ride.
Driving Excitement
The instinct for performance and motoring exhilaration are latent in drivers. Hankook Tire rouses that personal feeling to push to the highest level of driving pleasure. Our tires provide total control of speed and direction which firmly ensure the safety and riding comfort drivers expect on the road.
Driving Satisfaction
A satisfying driving experience that is one with nature is a privilege everyone must enjoy, and this can only be achieved through global innovation. With R&D centers in five strategic parts of the world, Hankook Tire designs the most optimal tires for the road conditi*** and characteristics for drivers of each country. To meet the growing challenge of protecting our global environment, we h***e developed eco-friendly products which maximize efficiency, raise standa***, and provide the ultimate driving experience.
Driving with Pride
Complementing our advanced technology, we take pride in our respect for the nature through developing ecologically friendly know-how. Our aim is to always be one step ahead in developing innovative technology which will add value and befit the environmentally friendly automobiles of the future.